Crazy Moos

Moosworthy Information Straight from the Dairy!

Everyone loves Pizza, is Pizza the New Chinese Food?

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**Shopping district in Shanghai, China**

Ask anyone what their favorite food, and no doubt pizza will top their list as one of their favorite foods. According to ChaCha (a great source for information by the way), over 1 billion pizzas are delivered every year, and there are over 11.5 million pizzas sold every day.

Why do people like pizza though? When asked, one person replied this simple formula: cheap+easy+cheese= One happy pizza lover. Cheese seems to be a key element in any good pizza.

To put this to the test, one of the nation’s largest pizza chains recently made some interesting changes. In 2009, Domino’s Pizza actually reformulated their pizzas to improve their pizza recipe. The new Domino’s pizzas use higher quality ingredients with 40% more cheese. In addition, they added a few different types of cheese to their pizza cheese to increase the flavor of the pizzas.

The results were pretty amazing. By the end of the year their annual profits were up over 32% due to the large increase in sales. Keep in mind that this was at a time when consumers were holding back their spending due to the financial downturn.

Apparently, Americans aren’t the only ones who like pizza though. Bloomberg recently published an article about the growing demand for cheese overseas. Even though Asia has not been a traditional cheese consumer, people there have a growing a taste for cheese. Pizza Hut and McDonalds, no doubt, have help introduce cheese to these markets through pizza, and cheeseburgers.

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**A universal language, show the logo to any taxi driver without needing to speak Chinese**

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**Deep dish Pizza hut pizza, with silverware – not chopsticks!**

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**In China, your soda comes with no ice, a lemon, and an awesome flexi straw**

If you visit Pizza Hut in China, it’s pretty different than the chain here in the U.S. In China, the Pizza Hut restaurants are full on sit down restaurants packed with people. From my experience, the restaurants attract the younger Chinese demographic who absolutely love pizza.

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**Trendy Interior of a Pizza Hut in China**

According to the Bloomberg article, Pizza Hut sales in China are “on fire” with store sales jumping 22% in the second quarter of this year. With the middle class becoming wealthier, there are more people spending more on a Western-style diet. This has definitely helped propel an increase of U.S. dairy exports abroad.

Exports of cheese to Asia, have risen significantly over a year ago. In the 4 months ending in April 30, cheese exports from the U.S. increased 68% from a year earlier and exports in 2010 were a record 173,531 tons according to the Bloomberg article.

There is a lot of opportunity in the world as a dairy producer. We have been very blessed here in the U.S. for a developed industry that can provide us with the cheesy goodness on our pizza. Perhaps though, we can be a key player in future helping to provide others that same goodness.

Filed under: Cheese, Dairy, Dairy Issues, , , , , , ,

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Crazy Moos

About Crazy Moos

Welcome to the Crazy Moos blog! Crazy Moos is a play on words, basically trying to create a fun environment (crazy) for dairy news (moos). The overall goal of this blog is to communicate “moosworthy information” (newsworthy information) about the dairy industry and important happening on the dairy farm. Hopefully this blog will help people learn about various aspects of the dairy industry and what happens on the dairy farm. Visit regularly for new blog postings!

About Me

I am a 3rd generation dairyman in California, and our dairy farm really is a reflection of the American dream. My grandfather came to America from Europe after World War II in search of greater opportunities, and a safer place to raise a family. He came to America with hardly anything except his exceptional appreciation for hard work. My grandpa after a few years was able to start his own dairy farm and start producing high quality, nutritious milk. In the 70’s, he moved the operation to a more remote area (our current location), and started growing the herd.

Today, I am actively taking part in the farms daily responsibilities. I’m well qualified to be in the dairy industry, and consider myself pretty knowledgeable about the dairy industry having just graduating college with a degrees in dairy science, and dairy processing.

Many people today believe that the dairy industry has been taken over by large corporate farms, but a recent study done shows that most dairies are family owned. In fact, 99% of dairy farms in California are family owned and operated. My whole family is involved on the dairy. My sisters are caretakers of the baby calves, and we guys take care of the cows. There are eight kids in our family, so the dairy is definitely a family affair!

Milk is one of the world’s most nutritious natural products. So many people today are forgetting that milk is filled with many different nutrients, all combined to work in synergy together to maximize the body’s absorption of these nutrients. It’s the perfect blend of nutrients, in nature’s most natural product.

Milk, it’s a natural product, that’s naturally good for you!

**All Pictures, unless specified otherwise, Copyright © 2011 Crazy Moos. All Rights Reserved**